Every winning investment has a
Steve Ash
The founder of Property Strats
With nearly two decades of experience at leading investment institutions — including Goldman Sachs, State Street, AustralianSuper, and ART — Steve Ash developed deep expertise in financial markets, trading systems, and large-scale investments. Applying that knowledge to property, he built a disciplined, portfolio-based strategy focused on market cycles, diversification, and long-term growth.
Over the past 15 years, while raising a young family and managing rising living costs, career uncertainty, and at times even a single income, Steve never stopped investing. Through persistence, strategy, and data-driven decisions, he steadily grew an eight-figure portfolio spanning multiple states across Australia.
Having experienced every market cycle firsthand, Steve understands what it takes to build wealth safely and sustainably.
Today, through Property Strats, he helps clients do the same — combining personalised strategy, expert guidance, and carefully sourced investment-grade properties to accelerate their journey to financial freedom.
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Toni
Sales & Business Associate
With over 25 years of experience across sales, client service, and business operations, Toni brings a calm, organised, and solutions-focused approach to every interaction.
Before joining Property Strats, she successfully ran a boutique publishing, mentoring, and wellbeing business, where she honed her ability to build trust, communicate with empathy, and manage complex projects with care and precision.
At Property Strats, Toni plays a central role in ensuring every client enjoys a seamless experience — from the first consultation through to property settlement. She coordinates communication between buyers, agents, conveyancers, and the broader team, making sure each step runs smoothly and nothing is missed.
Known for her proactive communication, attention to detail, and genuine warmth, Toni builds lasting relationships with clients and partners alike. Her exceptional people skills and steady presence help clients feel informed, supported, and confident throughout their entire property journey.
